Japanese samurai Musashi Miyamoto retreated to a cave, Reigandō (Spirit Rock Cave) and spent his final months living to meditate and write. He wrote The Go Rin No Sho (Book of Five Rings) and the Dokkōdō (Japanese: 獨行道) (“The Path of Aloneness”, “The Way to Go Forth Alone”, or “The Way of Walking Alone”). The Dokkōdō consists of 21 precepts: Accept everything just the way it is. Do not seek pleasure for its own sake. […]
“Consider a culture in which people believe it is wrong to eat cows. This may even be a poor culture, in which there is not enough food; still, the cows are not to be touched. Such a society would appear to have values very different from our own. But does it? We have not yet asked why these people will not eat cows. Suppose it is because they believe that after death the souls of […]
In Part 1, I talked about how consistency while being creative is important to make your emails suck less. In this second installment I will talk about fonts, colors and spaces! Top to Bottom It’s important for your recipients to know who the email is coming from (not just abide by SPAM rules). Instill brand familiarity by adding a logo or name on your header and your footer. And don’t forget to include your value-added links […]
Whether you own a brick and mortar store or sell completely online, chances are you’ve heard of Email Marketing. If you already have one in place, good for you. If you haven’t, you’re missing out on a lot of sales. Email marketing is more than just increasing your sales, it’s about promoting your brand, building relationships and maintaining them. In this two-part series, I’ll try to cover all the things that will take your emails […]
I was having a late lunch by myself when I got a message from a friend, “Anthony Bourdain died”. I couldn’t believe it… I still can’t. He was a huge influence in my life and while I didn’t know the man personally, he was a friend. I first found out about him through No Reservations, which aired through Discovery Travel & Living and travelled to different places, places I wouldn’t even imagine going to, weekly, with him. […]
Have you tried watching your favourite TV shows of the 90s or early 2000s lately? Have you noticed how it has drastically changed and most importantly how your opinions and humour have? For example, I have watched all seasons of How I Met Your Mother and Friends countless times before but I’m watching it again lately and I’m surprised how not only do I no longer laugh at their jokes but I cringe at most […]
How’s your 2018 going? Kanye West said, “Name one genius that ain’t crazy, I can’t let these people play me”. A couple of days into 2018 I cried my first tears of the year. My PMP application was audited, and while I submitted my signed experience to them, I got a reply that they closed my application because my experience wasn’t enough. I received the e-mail late at night, while I was studying. I couldn’t help […]
The beginning of a new year has always been a motivation for me to better myself. And 2018 will be a great, stressful year for me. I just finished writing down my 2018 Milestones and plan and boy. I really need to stick to my schedule to make sure I achieve my goals for the year. Sleep is for the weak, and goodbye to social life! I procrastinated for almost a year to taking my […]